Website Designing steps to create a winning website 2020 (UPDATED)

This is the end of the year 2019, and digital marketing is at its peak. Everyone wants to rule the current market. In this type of enormous competition, how will you keep your position stand, and how will you make your business stand out among others? 

You have to make a healthy appearance of yourself and your business in such a way that you will get massive traffic. For this, Web Designing is an essential step. Your presence is ensured by the looks and design of your website. This will provide you desired conversion and ROI. 

Well, we all know website designing is not a one-time process; it is a continuous process in which you have to change your website’s design as per the current market trend. Website Designing is not only about the looks of the website but also about the functionality and UI/UX. 

Here are the following steps of website Designing by Uniquoe, the Best Website Designing Company in Delhi NCR, to create a winning website. As a savvy Website Designer, we think website designing isn’t just coding, social media integration, and cool visuals. If you are designing a winning website, it requires a thorough online strategy focused on achieving your business goals which include, attracting visitors, enhance conversions, gaining potential leads, or brand awareness. 

Take an in-depth glance on the Website Designing Steps to create a winning website,

 

Step 1: Plan your Goals

Before you start designing your website, here are some of the essential questions you need to have answers of: -

Why you need website? What’s the purpose? Goals of your website?

 

Who is your target audience?

 

Do you know the problems of your audience? If Yes, then how will you solve, and if No, then how will you know about the issues all through your website?

 

What are the primary goals of your website? Selling, Brand Awareness, informing, attract traffic, or to respond to specific Call to Action like email signups?

 

Do you know about the competitors of your industry? DO you know about the design of their website? Its strengths and weaknesses?

 

If you have answers to these questions, then start preparing an innovative brief that will provide a direction to your entire website designing project. You have to conduct your current market research and analyse your competitors; this will help you understand where your website is standing.

Step 2: Plan Strategy

This is the main phase of the Website Designing Procedure. Well, we often experience that the project keeps on expanding during the real-time design phase means the budget extension. So, to avoid such troublesome aspect, you need to plan your strategy as per the realistic scope. Here are the mains points you need to keep in your mind while planning your step: 

· Programming language and technology stacks

In the previous stage, we already decide on a technology stack, which is based on the website goals, and in this stage, we will make decisions on programming language and technology stacks. If you are planning to make an information website, then a content management system like WordPress would be perfect for your needs. 

But if you want to design an e-commerce website, then having a robust web framework like Shopify or Magento will be perfect for you. You also have to conduct an in-depth analysis to study the pros and cons of the technology you are going to use to create your website. 

· Sitemap and Wireframes

Sitemap and Wireframes are like the blueprints of your website. Sitemaps will provide you the information about your website architecture. If you are designing a website without a sitemap, then there will be huge chances that your website will be unorganised. This will help you to organise overall content on your website.

· Content Planning

Well, we all heard the cliche – “content is king.” That’s the fact. Content is the only reason your audience will want to visit your website. So, you need to create content with full proof planning and strategy that will attract your audience and enhance traffic. Content should be SEO based; this will improve your website’s reach. 

Step 3: Designing and Development

To design and develop a fully functioning winning website, you need to create the website’s elements in the best way as per the existing brand elements. You have to check the theme, colour scheme, the brand logo, and other interactive features that will improve your website in comparison to the existing one. 

But if your business is startup, then it will be much easier for you to choose the website elements. The designing and development process go hand to hand. The platform, technology, and framework that you want will convert your designs into actual functioning Web Pages.

Step 4: Conduct Testing

Before making your website go live, you need to conduct a full website testing based on functionality, usability, interface, compatibility, performance, and security. Doing thorough testing will ensure that the users will don’t find any issues regarding your website. It will make sure that all the features on the website will be working correctly. Usability Testing makes sure that your website will be easy to use regarding search ability, accessibility, and usefulness. Testing the compatibility will make sure that your website will work correctly on every range of devices and operating systems. 

Step 5: Launch and Maintain

This is the last stage where you have to transfer your website from a local server to its permanent live server. After that, the maintenance phase comes in, where you have to keep the website successfully up and running. You have to resolve the minor issues and bugs, keep the site up to date, and also monitor the site’s performance daily. 

In the testing process, you need to update content regularly so that you can get traffic continuously. You have to check the broken links and other website trends that will satisfy the user experience. 

 

If you want any more queries related to our Website Designing Services, feel free to contact us.